#iloveblackboard – sue watling

I was in a Blackboard session this week. The plan to show case good practice, to be inspiring, supportive, but the plan failed. Examples of innovation were overshadowed by negative comments about the technology. At great speed the focus turned from positive enhancement to lets knock Blackboard. It spread like a virus. The potential affordances for learning were unable to break through the Blackboard attack.

Maybe I should have expected it. Lulled with TELEDA and the FSLT MOOC at Oxford Brookes, my immersion in the advantages of VLE have imbued a false sense of security. I worry my ‘I love Blackboard’ campaign will be equally infected. I’d forgotten the extent to which Blackboard is unpopular.

No one likes it. I feel like a lone champion in a world of resentment and frustration. I can quote the negatives; unattractive, clunky, boring, confusing, difficult and students prefer Facebook. I can count the positives on one hand with fingers to spare. Er, um, well, maybe not even that many…

Discussing this with colleagues it was suggested Blackboard is an easy target. It can’t answer back or defend itself so is a useful scapegoat for wider dissatisfactions, not just about the role of technology in higher education but also life, love and the universe. Sounds possible. Surveys and focus groups tell us students would prefer more consistency across modules but they like rather than dislike their VLE. The anti-Blackboard movement is staff led. I have to ask myself apart from the politics, the rage against the machine and anti-automation movements, what is it about Blackboard which causes hostility and can any of it be changed? Can we get beyond form to function?

I agree some things about Blackboard are a pain. I’m not immune to its failings. No matter how well you format a course or group email it arrives with odd spacing – this annoys me. It looks like I don’t know how to lay out text. There are still formatting issues with the Content Editor. The notifications don’t pick up new activity in groups. You have to grade a wiki to get notified of new content and this can’t be applied retrospectively. The blog tool is dull. So is the reflective journal. Forums aren’t great for large numbers of participants and like most people I think Blackboard could do with a make-over. It doesn’t look as good as it could.

BUT…….

….the majority of UK HE institutions have teams of people managing the Blackboard experience for staff and students. We don’t. This is changing but it will take time to reverse the damage. We have to focus on what matters – the student and staff experience, one which takes the affordances of internet connectivity and utilises them for off campus access to teaching and learning experiences. Like not judging a book by its cover, we need to move beyond the appearance to what it does. An ugly pen still writes. Blackboard is accessed by thousands of people every day (including Christmas) and keeping it running takes priority. Once more resource is available we’ll be able to test and pilot tools like Mobile and Collaborate. Maybe reinstate themes so individual appearance can be customised. Explore templates. Enhance the DIY model with central support for content creation. Revisit the social media tools. Promote discovery through case studies and lunch time drop-in sessions. Increase online help and support. And listen to what everyone has to say. I’m happy to hear about all the things which are wrong with Blackboard but let’s make it a two-way communication. It’s not all bad. The future is virtual and one of its names is Blackboard.

TELEDA has reached its half way point. I hope colleagues are getting as much from the experience as I am. TELEDA is unique. It works on so many different levels. As much as colleagues write how it helps them understand their student use – and non-use – of Blackboard, it also offers a privileged insight into staff attitudes and behaviours around the institutional VLE.

Poor Blackboard has an identity problem. It’s going to be a challenge to overcome this but underneath its plain exterior is a powerful digital technology for supporting teaching and learning. We need to rethink Blackboard. I’m starting a ♥ I love Blackboard ♥ campaign #iloveblackboard. It’s not that bad. Try it and see. Look beyond the appearance to its affordances and use. Think in terms of pedagogy. Compare sharing thoughts and practice through discussions and wikis with reading a plain text document. Explore the addition of images, sound and video. Try the quizzes (the word Tests needs to go), get students signing up for groups with tools like group email and file exchange.

I don’t think all the antipathy is directly related to Blackboard. Sometimes it’s what it represents. Teaching is traditionally a face-to-face occupation. A virtual learning environment comes with connotations about the automation of teaching and replacement of teachers. VLEs have not been helped by the early rhetorical promise of elearning to cut costs and be more efficient when the reality is a steep learning curve and never, ever enough time to engage fully with the shift from class-room to online-room. Then there’s the increasing problem of digital literacies – the issue everyone is aware of but no one wants to take on. How do you manage ‘teaching’ good online practice; like appropriate file names and formats, document management, best use of Outlook, Word Tables of Content, Footnotes, References, Excel basics….the list goes on and on…… but back to the VLE whose case is not helped by the nature of Blackboard Inc; a multinational US corporate mega business which people object to on principle but in doing so exclude themselves from the day to day reality of the majority of staff and students on and off campus. Sometimes we need to be pragmatic. I try to get a sense of perspective by thinking of the first year students, many away from home, in the UK and from across the world, for the first time, paying for a higher education experience hoping for a helping hand into the work place, to get into or upwards in their chosen subject or profession. Anything which enhances this must be worth consideration and the flexibility of a vle is a bonus when you’re juggling and balancing multiple commitments and busy lives.

My ♥ I love Blackboard ♥ campaign will look at the positives and raise awareness of successful practice. In the year ahead, with implementation of the Digital Education Plan and new Blackboard software such as Collaborate and Mobile, I look forward to the essential additional resources needed to promote and support our vle. We need to focus on the pedagogy rather than the technology in order to truly enhance the student experience and make Lincoln proud to be first and foremost an effective digital university.

After all, 9 out of ten cats – when asked – said they prefer Blackboard.

Tag: #iloveblackboard

The future is virtual and one of its names is Blackboard

9 out of 10 cats said they prefer Blackboard; this is my #iloveblackboard campaign