Hunt the ICT Strategy

The governments ICT strategy was launched yesterday. Maybe I was looking in the wrong places, but I expected to see a bit more publicity heralding the event. As it was I saw nothing.  Same again today. Not the BBC news, or Technology pages, no mention in the Guardian Online. So I turned to Google and eventually, after following several links to non-government pieces referring to it, I finally arrived at

My point is on the one hand we have a government promoting digital inclusion and on the other it doesn’t seem to be aware of what it’s like to be digitally excluded. Having to search to find its own ICT Strategy suggests it’s not that bothered about it being found. In digital Britain, it won’t be enough to have access, it’s not even the skills and the confidence that makes the difference. It’s the format in which digital information is provided and promoted.  

 Once you get there then Write to Reply encourages audience participation and the text enlarges well – although if you were unfamiliar with the format then navigation becomes problematic. I’d like to see the statutory button called Accessibility. Even if it can’t offer anything alternative it would at least show awareness of the issues. The home page graphic has no meaningful Alt text; ‘Wordle’ doesn’t count; it means nothing if you are unfamiliar with the concept. Again, sometimes it’s what you don’t do that often says more about you that what is done.

2 Replies to “Hunt the ICT Strategy”

  1. Wordle to Word Cloud still doesn’t tell me what a ‘Word Cloud’ is 🙂

    TechDis at recommend
    Using the ‘Alternative text’ box you should write a description of the image. The text written will depend greatly on the context of the image. For example, if an image is inserted depicting a photograph of an author, it would be adequate for the alternative text to read ‘Photograph of Joe Bloggs’. However, if the image depicts a graph of statistical data it would be more appropriate to add an explanation of the figures.

    Tasi provide more in-depth information on labelling images here

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